COTS

COTS advocates for long-term solutions to end homelessness and provides emergency shelter, services, and long-term housing for Vermonters who are experiencing homelessness or are marginally housed.

We collaborated with COTS to create a brand-new website, addressing one of their primary concerns: the confusing navigation and user flow on their previous site. To enhance the user experience and make it more intuitive, we introduced a simplified navigation structure.

Simultaneously, COTS was redefining their brand identity, which primarily involved their logo and color palette. We offered advice and guidance, and the outcome infused the website with a vibrant and approachable energy. Working closely with content development, we organized the content for optimal readability for their core audience.